Sally Upsteps

For Sally Upsteps, we crafted a refined, heritage-inspired brand identity that blends classic elegance with contemporary sophistication. Rooted in rich typography, ornate detailing, and a bold yet timeless color palette, the visual system was designed to stand confidently across a diverse product range.

We developed distinctive packaging and label designs for their wine collection, including Cabernet Sauvignon, Malbec, Merlot, and Shiraz, as well as Spiced Rum, Sparkling Rosé, and Sparkling Wine.

Each label balances premium cues with strong shelf presence, creating a cohesive brand world that feels elevated, memorable, and effortlessly indulgent.